Our People

Who is behind Cyberitas?

The Cyberitas team consists of some 30 people, mostly based at headquarters in Phoenix, AZ, the core of whom have been working together as a team designing, developing and hosting large-scale websites and eCommerce applications since 1994. The Cyberitas "Family" (we use that term a lot) is dedicated to using only best practices in our work, developing close, long-lasting client relationships and maintaining a company that's both a productive and enjoyable place to work.

Bruce Covill

Chief Executive Officer

Bruce Covill is the founder of Cyberitas Technologies LLC and sister hosting company, Cyberitas Enterprises LLC. Bruce has spent his career in various forms of publishing, business and consulting, the past 25 specializing in eCommerce. Originally a writing journalist with the Times Journal Co. in Washington, D.C., Bruce was recruited in 1985 by Rupert Murdoch's News America Corp. to undertake new development projects. Over the next eight years, Bruce led the development of multimedia publishing products and the organizations to produce and sell them. As vice president of Murdoch Electronic Publishing and later executive vice president of Reed Travel Group, Bruce led the development of the "Jaguar/SabreVision" CD-ROM-based publishing products for use by travel agents. He also helped found and served as a director of The Hotel Industry Switch Co. (THISCO), a consortium of 15 of the largest lodging companies that changed the way hotel rooms are booked electronically, and today is known as Pegasus Systems Inc..

In 1992, Bruce left corporate life in New York City and moved his family to Phoenix, AZ. Since then, Bruce has been involved in a wide range of eCommerce activities, both as a consultant and as the head of Internet development companies. Bruce oversaw the development and launch of a five-component, multimedia-marketing program designed to recapture a newspaper's lost market share in real estate advertising. As president of Cyber Publishing Inc. and later Cyberitas Enterprises and Technologies, Bruce and team have developed some of the Internet's leading consumer sites in the real estate, travel and other markets.

Bruce holds an undergraduate degree in journalism and an MBA degree with a specialization in information systems management. He serves on several boards of directors, including the Phoenix Art Museum and the Phoenix Civic Improvement Corp. Bruce also is an avid tennis player, art collector, amateur historian and wine enthusiast.

Scott Moore

Chief Operating Officer

Scott Moore has more than 12 years of industry experience, and has been programming Internet connected applications prior to the advent of the World Wide Web. A secure programming specialist focused on realtime network aware applications, Scott was the Lead Developer of the i330 and i500 projects, which brought additional Internet connectivity and user configurability to the new breed of network connected smart phones. Scott also lead the development of the high-encryption 'Rocket Protocol' which was approved for use in financial transactions in a large-scale Federal-ACH connected Internet payment gateway. A frequent conference speaker and trainer, Scott speaks and trains for the FBI's Domestic Cyber-Terrorism Task Force, and has spoken at the Council of Educational Facility Planners, International technology conference among others.

Tom Emerson

Chief Technical Officer

A systems engineer with eight years of Internet technology expertise, sixteen years of Broadcast Television systems experience with Arizona's premier Public Television station KAET-TV. Tom served as the Chief Engineer, Transmissions at KAET for several years until the itch to expand his horizons further into the emerging world of Internet Commerce led him to a position as the Director of Network Operations and Hosting Services at Evergreen Internet, Inc., one of the Phoenix area's oldest privately held ISP and eCommerce companies. Tom's broad experience with technology and people from both the Broadcast Television and Internet Commerce industries provide him with a unique technological and business perspective.